Amaani
Dubai, UAE
◆ About Amaani
Beauty brand AÏZA that creates skincare and haircare products inspired by Arab world ingredients, rituals and cultural traditions.
◆ What sets it apart
It builds culturally inspired beauty brands from the Middle East, combining regional ingredients and rituals with modern product development and retail expansion.
◆ Sectors
◆ Business
Modeltransactional
CustomerConsumers in the GCC looking for premium skincare and haircare products, especially in the Middle East
◆ Notable
- Raised $3 million seed funding led by Peak XV's Surge in 2025
- Raised $5 million Series A led by BECO Capital in 2026
- Reached $8 million total funding
- Launched AÏZA in December 2024
- Expanded into regional retail, including Ulta Beauty in the UAE and planned launches in Saudi Arabia
◆ Funding rounds
◆ Explore the market
◆ FAQ
What does Amaani do?
Beauty brand AÏZA that creates skincare and haircare products inspired by Arab world ingredients, rituals and cultural traditions.
Where is Amaani based?
Amaani is based in Dubai, UAE, founded in 2023.
How much has Amaani raised?
Amaani has raised $5M in tracked funding and is currently at the series-a stage.
Who has invested in Amaani?
Investors in Amaani include BECO Capital, Homegrown Ventures and Peak XV's Surge.