Scout by Fusion42
Fusion42 Raise Wire
Money Report
Who RaisedWeekly · Mon 08:30 UTCEarly VelocityWeekly · Thu 08:30 UTCValuation & DilutionBi-weekly · Wed 08:30 UTC
Benchmarks
Benchmarks HomeStartupsRoundsStages
AI Startup IndexCapital FlowAbout

Switch product

Fusion42RaiseScoutWire

Money Report

All editionsWho RaisedWeekly · Mon 08:30 UTCEarly VelocityWeekly · Thu 08:30 UTCValuation & DilutionBi-weekly · Wed 08:30 UTC

Database & benchmarks

Benchmarks HomeStartupsGeographiesRoundsStagesAI Startup IndexCapital Flow Index

Account

Sign in
← Back

ReFiBuy

Raleigh, United States

seed$13.6M raisedE-commerceEnterprise SoftwareMartech

◆ Total Raised

$13.6M

◆ Stage

seed

◆ Location

Raleigh, United States

◆ Founded

2025

◆ Team size

11-50

◆ Links

Website ↗

◆ About ReFiBuy

AI-powered e-commerce optimization platform that helps brands adapt their presence for AI shopping agents.

◆ What sets it apart

Built from the ground up as an AI-native, closed-loop system specifically for agentic commerce, unlike legacy SEO and feed tools designed for traditional search.

◆ Sectors

E-commerceEnterprise SoftwareMartech

◆ Business

ModelSaaS

Customerbrands, retailers, and agencies managing complex product catalogs

◆ Notable

  • Launched Build with ReFiBuy developer platform in early access Q1 2026
  • Design partner program with Akeneo, Salsify, Shopify, Salesforce Commerce Cloud

◆ Funding rounds

seed$13.6M

5 May 2026

Led by NewRoad Capital Partners

Source ↗

◆ Explore the market

E-commerceEnterprise SoftwareMartechSeedUnited States

◆ FAQ

What does ReFiBuy do?

AI-powered e-commerce optimization platform that helps brands adapt their presence for AI shopping agents.

Where is ReFiBuy based?

ReFiBuy is based in Raleigh, United States, founded in 2025.

How much has ReFiBuy raised?

ReFiBuy has raised $13.6M in tracked funding and is currently at the seed stage.