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Baba

New York, United States

series-a$40M raisedDigital HealthAI Infrastructurehealthcare navigation

◆ Total Raised

$40M

◆ Stage

series-a

◆ Location

New York, United States

◆ About Baba

Healthcare navigation startup building AI agents for Medicare and Medicaid members to handle paperwork, insurer calls and billing follow-up.

◆ What sets it apart

Baba combines human care teams and licensed therapists with AI agents that handle time-intensive healthcare advocacy tasks across medical, financial, social, and behavioral-health needs.[2][3]

◆ Sectors

Digital HealthAI Infrastructurehealthcare navigationMedicareMedicaid

◆ Business

ModelSaaS

CustomerMedicare and Medicaid members and their families, with health plans as an important partnership and payment channel

◆ Notable

  • Raised a $40 million Series A led by FirstMark Capital, with participation from CVS Health Ventures, Valtruis, General Catalyst, Genius Ventures, and Ground Up Ventures.[1][2]
  • Served more than 10,000 Medicare and Medicaid patients and families, with a waitlist exceeding 100,000 families.[2]
  • Selected by the Centers for Medicare & Medicaid Services for the ACCESS Model, a 10-year program for technology-supported chronic care.[2]

◆ Backing funds on Raise

◆ Funding rounds

series-a$40M

25 Oct 2026

Led by FirstMark Capital

With CVS Health Ventures, Valtruis, General Catalyst, Genius Ventures, Ground Up Ventures

Source ↗

◆ Explore the market

◆ FAQ

What does Baba do?

Healthcare navigation startup building AI agents for Medicare and Medicaid members to handle paperwork, insurer calls and billing follow-up.

Where is Baba based?

Baba is based in New York, United States.

How much has Baba raised?

Baba has raised $40M in tracked funding and is currently at the series-a stage.

Who has invested in Baba?

Investors in Baba include FirstMark Capital, CVS Health Ventures, Valtruis, General Catalyst, Genius Ventures and Ground Up Ventures.