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Firi

Bengaluru, India

seed$3M raisedE-commerceBeauty TechRetail Tech

◆ Total Raised

$3M

◆ Stage

seed

◆ Location

Bengaluru, India

◆ Founded

2024

◆ Team size

1-10

◆ Links

Website ↗LinkedIn ↗

◆ About Firi

AI-driven beauty and personal care quick commerce marketplace operating in India.

◆ What sets it apart

It combines AI-style product curation from reviews and ingredient analysis with fast local delivery, focusing only on top-rated repeat-buy beauty products.

◆ Sectors

E-commerceBeauty TechRetail Tech

◆ Business

Modelmarketplace

CustomerConsumers in India shopping for skincare, haircare, and bodycare products, especially in Gurugram and nearby delivery areas

◆ Notable

  • Launched with 3000+ curated skincare, haircare, and bodycare products
  • Claims top-reviewed BPC products delivered in minutes
  • LinkedIn profile lists 1-10 employees and Gurugram HQ

◆ Funding rounds

seed$3M

16 Sept 2026

Led by 360 ONE Asset

With Better Capital, Kunal Shah

Source ↗

◆ Explore the market

E-commerceBeauty TechRetail TechSeedIndia

◆ FAQ

What does Firi do?

AI-driven beauty and personal care quick commerce marketplace operating in India.

Where is Firi based?

Firi is based in Bengaluru, India, founded in 2024.

How much has Firi raised?

Firi has raised $3M in tracked funding and is currently at the seed stage.